If your lifestyle has changed recently and you’re ready to make a move, taking advantage of today’s sellers’ market might be just the answer for your summer plans. With homes continuing to get multiple offers, this could be your moment to get the contract you’re looking for on your house if you’re ready to sell.
And here’s the thing – you need an expert on your side to ensure you make all the right moves when you do, especially when it comes to pricing your house. Even in this competitive market, you can’t stick just any price tag on your home and get the deal you want. A vital piece of the puzzle is setting the right asking price so you can help buyers notice your home (and get excited about it) from the first viewing the listing. That’s where a real estate professional comes in.
Why Pricing Your House Right Is Important
The price you set for your house sends a message to potential buyers. Price it too low, and you might raise questions about your home’s condition or lead buyers to assume something is wrong with the property. Not to mention, if you undervalue your house, you could leave money on the table, which decreases your future buying power.
On the other hand, the price is too high, and you risk deterring buyers. When that happens, you may have to do a price drop to re-ignite interest in your house when it sits on the market for a while. A price drop can, however, make some buyers concerned.
In other words, think of pricing your home as a target. Your goal is to aim directly for the center – not too high, not too low, but right at market value. Pricing your house fairly based on market conditions increases the chance you’ll have more buyers interested in purchasing it. That makes it more likely you’ll see multiple offers, too. And if a bidding war happens, you’ll probably get an even higher final sale price. Plus, when homes are priced right, they tend to sell quickly.
To get a look into the potential downsides of over or under-pricing your house and the benefits of pricing at market value, see the chart below:
Lean on a Professional’s Expertise
Several factors go into pricing your house, and balancing them is the key. That’s why it’s essential to lean on an expert real estate advisor when you’re ready to move. A local real estate advisor is knowledgeable about:
- The value of homes in your neighborhood
- The current demand for houses in today’s market
- The condition of your house and how it affects the value
A Martino Realty Group real estate professional will balance these factors to make sure the price of your house makes the best first impression and gives you the greatest return on your investment in the end.
If you’re thinking about selling, pricing your house right is key. Work with us to ensure your house is priced right for the local market and your home’s condition and to stand out from the competition.